Chicago native Sergio Villarreal has always had a passion for technology, arts, sports, music and fashion. While in college, where he majored in marketing and advertising, he began working at a local design studio in 1999. It was during this time that he was able to combine his interest in the arts and his marketing knowledge to create powerful and impacting graphic designs. Soon after, he began assisting in event production. Working closely with event planners, concert promoters, sporting events, and entertainment companies, Sergio quickly earned a reputation as a bright, innovator in touch with the market’s latest trends.